Infographic
Brinqa — TEI Infographic
Client
Forrester Research
Subject
Brinqa Cybersecurity Platform
Software
Adobe Illustrator, InDesign
The Challenge
Forrester's Total Economic Impact (TEI) methodology produces detailed ROI analyses for enterprise software. The challenge was distilling a full TEI report on Brinqa's attack surface management platform into a single-page infographic that would work as a sales enablement asset — making complex financial and risk data accessible and compelling for CISO and security buyer audiences.
The Solution
Designed a structured infographic that leads with the headline ROI figure, then walks readers through key cost savings and risk reduction metrics with supporting data visualizations. Forrester's brand standards governed color, typography, and icon use, requiring careful navigation of their design system. The final asset was used by Brinqa's sales team and included in Forrester's commissioned study materials.